H's Coffee Shop hosted the launch ceremony

H’s Coffee Shop was buzzing with excitement at the launch of Whitchurch Fairtrade, a group committed to gaining Fairtrade status for the town. Over 30 people turned up last Saturday to enjoy coffees, teas and cakes for the official ceremony presided over by the town’s Mayor Cllr John Clark; and supported by B&DBC Cllr Keith Watts.

The town's mayor and his wife are served up a delicious cup of Fairtrade coffee.

For several months, supporters have been planning the basis for the town’s bid to be officially recognised and already several local initiatives are underway. Fairtrade recognises that workers and farmers in the developing world should receive better prices, good working conditions and fair terms of trade for their products.

Becoming a Fairtrade Town is only the beginning of a long-term campaign, as renewals are required one year later and then every two years after that.

Winning bollard designs by local children were on display.

Organiser Beth Wright said, “We thought it would be a good idea to hold an official launch in the town centre to let more people know about the start of the campaign.”

Beth continued, “Businesses and organisations that were already using Fairtrade products before the campaign even started include the White Hart, the surgery, the library, Newbury Building Society and the churches.”

Just some of the many people who enjoyed the official launch event.

There will be Fairtrade Christmas cards, gifts, food and refreshments available at the Green Christmas Fair on the 11th of December between 10am and 12:30pm at the Gill Nethercott Centre.

If any businesses or community groups in the town already use Fairtrade products please get in touch by emailing beth.wright@live.co.uk. Their entries here on the town’s official website can be updated to include a reference to the fact that Fairtrade products are sold or used.

(this article also published under BUSINESS NEWS)